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AI+ Marketing Practitioner™

Kód kurzu: AP240

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Price of the certification exam is included in the price of the course.

Formerly known as AI+ Marketing™

Unlock Marketing Potential: Employ Advanced AI Technologies

  • AI-Powered Marketing: Explore predictive analytics, customer journey mapping, and automation
  • Strategic Impact: Learn to develop data-backed, personalized marketing strategies
  • Future-Focused Tools: Includes chatbots, AI content, and trend forecasting
  • ROI & Retention: Boost lead generation, customer retention, and innovation
Akční cena
140 EUR

172 EUR s DPH

Výber termínov
Máte otázku?
+420 731 175 867 edu@edutrainings.cz

Odborní
certifikovaní lektori

Mezinárodne
uznávané certifikácie

Široká ponuka technických
a soft skills kurzov

Zobraziť soft skills kurzy

Skvelý zákaznicky
servis

Prispôsobenie kurzov
presne na mieru

Termíny kurzov

Počiatočný dátum: Na vyžiadanie

Forma: Self-Paced

Dĺžka kurzu: 8 hodín

Jazyk: en

Cena bez DPH: 140 EUR Akční cena

Registrovať

Počiatočný
dátum		 Miesto
konania		 Forma Dĺžka
kurzu		 Jazyk Cena bez DPH
Na vyžiadanie Self-Paced 8 hodín en A 140 EUR Registrovať
G Garantovaný kurz
A Akční cena

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Kontakt

Popis kurzu

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AI in Marketing Essentials:

Learn foundational AI concepts to streamline workflows and enhance marketing effectiveness.

AI-Driven Campaign Optimization:

Master AI algorithms to optimize ads, personalize messages, and automate performance tracking.

Customer Insights through AI:

Analyze data with AI to gain insights, predict trends, and personalize marketing strategies.

Ethical AI Practices in Marketing:

Understand ethical AI practices, mitigate biases, and ensure transparency and fairness in marketing.

  • HubSpot
  • Copy.ai
  • ActiveCampaign

Cieľová skupina

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Marketing Professionals: Enhance your expertise by integrating AI-driven strategies for smarter, data-backed campaigns.

Digital Marketing Experts: Leverage AI tools to optimize content personalization, SEO, and audience targeting.

Business Leaders: Innovate marketing practices by adopting AI technologies to drive growth and improve customer engagement.

CRM Specialists: Optimize customer relationships with AI-powered insights and automation for more effective communication.

Students & New Graduates: Build a competitive edge in the marketing field by mastering AI tools and technologies.1

Štruktúra kurzu

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Course Overview

Module 1: Introduction to Artificial Intelligence (AI) in Marketing

  • 1.1 Understanding AI and Its Core Components
  • 1.2 AI Technologies Transforming Marketing
  • 1.3 Applications of AI in Marketing

Module 2: AI-Driven Content Strategy and Personalization

  • 2.1 Introduction to AI in Content Marketing
  • 2.2 Personalization Through AI
  • 2.3 AI in Search and Content Discovery
  • 2.4 Implementing AI in Your Content Strategy

Module 3: AI in Social Media and Email Marketing

  • 3.1 AI Integration in Social Media Marketing
  • 3.2 Leveraging AI for Email Marketing Success

Module 4: Leveraging AI for Marketing Analytics

  • 4.1 Introduction to AI-powered Analytics
  • 4.2 Predictive Analytics and Consumer Behavior
  • 4.3 Measuring and Optimizing Campaign Effectiveness
  • 4.4 Ethical AI and Responsible Marketing
  • 4.5 Future Trends in AI-driven Marketing

Module 5: Ethical Considerations in AI Marketing

  • 5.1 Ethical AI Use in Marketing
  • 5.2 Regulatory Compliance and Standards
  • 5.3 Implementing Ethical AI Marketing Practices

Module 6: Crafting an AI-Driven Marketing Strategy

  • 6.1 Strategic Planning with AI
  • 6.2 Implementation of AI in Marketing Strategies
  • 6.3 Creating a Scalable AI Marketing Plan

Module 7: AI Integration in Multichannel Marketing Campaigns

  • 7.1 Integrating AI in Multichannel Strategies
  • 7.2 Measuring the Effectiveness of AI-Enhanced Campaigns
  • 7.3 Future Trends in AI and Multichannel Marketing

Optional Module: AI Agents for Marketing

  • 1. What Are AI Agents?
  • 2. Applications and Trends for AI Agents in Marketing
  • 3. How Does an AI Agent Work?
  • 4. Core Characteristics of AI Agents
  • 5. Importance of AI Agents
  • 6. Significance of AI Agents in Marketing Industry
  • 7. Types of AI Agents

Predpokladané znalosti

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Understanding of marketing principles, Familiarity with digital marketing tools and concepts, fundamental AI/ML concepts

Potrebujete poradiť alebo upraviť kurz na mieru?

pruduktová podpora

+420 731 175 867

edu@edutrainings.cz

Certifikácie

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50 questions, 70% passing, 90 minutes, online proctored exam